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Bellafill: A ‘Non-Generic’ Specialty Filler

Posted: 6:00 a.m. Sunday, Aug. 28, 2016

By Anita Mandal, M.D.
Question: The idea of Bellafill, the 5 year filler, sounds good. My concern is that none of my plastic surgery friends have heard of it and none of the plastic surgeons in town do it. Are there so many problems with Bellafill that other doctors don’t want to use it?

Answer: Bellafill has an extremely low rate of complications, not only in my hands, but also based on the FDA studies. What’s unique about Bellafill is that it’s been extensively studied in more patients than any injectable filler on the U.S. market.

In my practice, I commonly offer several procedures and advanced technologies that have not yet filtered down through the “generic” plastic surgery market. I always find it interesting that when the public has not heard of a product, there is the common, yet faulty, assumption that there may be something wrong with it.

Research in the cosmetic industry suggests that whenever a new product is introduced to the public, there are the early adaptors, perhaps 10 percent of surgeons, who decide to offer the product ahead of their counterparts. After some years, another 10-20 percent may incorporate the product into their practice, but usually no more than 40 to 50 percent ever will. Half of the plastic surgeons may never offer any new products at all.

Additionally, the products you see that are readily available everywhere in plastic surgery offices, medspas and family doctor/dental offices tend to be non-specialty products such as Botox and Restylane. Such products require a lower skill level, have temporary results and can be learned in a weekend course without any specialty board certification requirements.

The higher the skill level required to use a product and the longer lasting the results, as is the case with Bellafill, which lasts 5 years, the fewer doctors are likely to incorporate it into their practices. As a specialty filler, Bellafill is offered as part of my specialty facial cosmetic practice.

When it comes to facial volumization of your sunken cheeks, smile lines, droopy mouth corners, dark under eye hollows and temples, there are three questions to ask yourself: (1) Do you want a 5 year result with Bellafill or a 1-2 year result with a temporary filler? (2) Are you willing to pay double to get a 5 year result from Bellafill compared to 1-2 year results of temporary fillers? (3) Most important, do you want a specialty product like Bellafill, which while not available everywhere, requires an expert injector with a high skill level and gives lasting, natural results or are you looking for a temporary result with a short-term filler where your surgeon knows that, if it doesn’t come out right, the filler will go away soon.

If it’s Bellafill that you choose, you may have to pay more, but you also get more for your money. At least 5 years!

 

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